3 Secrets of a Successful Microblading Business by Master Artist Gabriela Addie by artofbeautyacademy.com

3 Secrets of a Successful Microblading Business by Master Artist Gabriela Addie

Starting a business and being successful at it is not an easy endeavor, especially because you don’t seem to be the only business/shop/salon in your field nowadays. It is very challenging to stand out from the crowd, where literally everything is a click away from us. Also, there’s so much competition everywhere we turn to. In order to create something yours and to do it successfully, you need to give everything you have – your heart, your soul and your sweat. But sometimes all of this is easier said than done, and when those moments of doubt arrive, it’s important to have someone who can motivate you, and give you precious tips and tricks on how to continue with your business strategy.

If your business is microblading, there’s a great person who can motivate you, empower you, and help you achieve all of your goals and dreams. Her name is Gabriela Addie, and she is the Master Artist certified by the world renowned PhiAcademy, and a successful business owner of the Art of Beauty Academy.

What 3 major tips does she have for you, and how are they supposed to help you? If you want a successful microblading business, this is what you need to have in mind.

Secret I: Passion

In the words of Gabriela, one word of seven letters can make a big difference to your business. This is why having passion is the number 1 ingredient for a successful microblading business. Why? Because you need a reason to get out of bed every morning and microblading might be the one. It’s always better when you’re looking forward to work, rather than dragging yourself out of bad and being lazy to go to work.

’’Passion is going to be the reason you keep pushing, keep striving even when things are not going so well’’, says Gabriela, adding that the rough times are when the client numbers are not what you would like them to be. In the end, Gabriela Addie states that passion will indeed be the reason why you are going to make it, and how lucky you will be in 5 years’ time when you have created a great microblading business for yourself.

’’However, passion is not a magic wand that will guarantee your success. You must practice and follow certain business rules and practices.’’ says Gabriela.

passion is the number 1ingredient for a successfulmicroblading business

Secret II: Advertising

It’s widely known how much good advertising can affect your business, and it’s not different with microblading. When it comes to the beauty industry, the game here is slightly changed. The most important things that you need to bear in mind, according to Gabriela are:

  • Carry and use exclusive products
  • Make marketing a central part of your plan
  • Develop long-term relationships with your clients
  • Be savvy about your prices

In Gabriela’s words, a successful microblading artist should have a planned marketing campaign in advance, and then a revision in the following time frame to see what worked and what not. She also states that social networks are also very important, especially Facebook, Twitter and Instagram, just like traditional ways of advertising such as leaflets, newspapers, posters, and of course, your own website.

advertise your microblading business

Secret III: Pricing

Passion might be too abstract for you to think of it as a secret to a successful microblading business, the advertising might be quite logical, but the third secret is definitely a very important one that you mustn’t take for granted. ’’Set your prices too high, and you’ll limit the number of people who can afford them. Set them too low, and you’ll limit your profit potential and possibly put the business at risk’’, says Gabriela.

It’s also very important not to overrate your services, but not to underrate them as well. Your main goal is to form competitive prices, but also consider the three factors that will influence your prices:

  • Labor and supplies that you use
  • Overhead
  • Profit

Gabriela Addie's microblading business tips


Having a successful microblading business is not an easy task, as already mentioned, but there are those brave and savvy business women such as Gabriela Addie who can make an incredibly big business out of any opportunity. When it comes to these things, it’s your job to listen carefully, try to see how they created their own businesses,  create your own business opportunity and just go for it!

Follow Gabriela’s Instagram page for daily dose of motivation & microblading business tips!

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